An Complete 2022 Guide To Distance MBA in Digital Marketing

An Complete 2022 Guide To Distance MBA in Digital Marketing

To Clear All Your Doubts

A Distance MBA in Digital Marketing is a cutting-edge professional degree. In this specialty, you will master business management courses as well as a strong emphasis on digital marketing to promote and enhance sales on electronic websites, platforms, and social media. The two-year online curriculum is broken into four semesters, where practical and theoretical knowledge and skills may be learned and applied.

Growth Marketing, Consumer Behavior, Brand Management for eCommerce, Web & Social Media Analytics, Integrated Marketing Strategy, and other topics are covered in this curriculum. Growth marketing, consumer behavior, e-commerce brand management, online and social media analytics, integrated marketing strategy, and other topics are covered in the course.

Major Highlights of Distance MBA in Digital Marketing

  • With the upheavals in the virtual (digital) world, this online degree course has become quite popular.
  • With an estimated 3 lakh employment in digital sales in India, this distance MBA in digital marketing management provides an exceptional opportunity for applicants to demonstrate their worth.
  • The curriculum was created with consultation from industry leaders to prepare students for the competitive and rapidly increasing fields of digital marketing and e-commerce.
  • The program was created with industry needs in mind and places a strong emphasis on practical, application-oriented learning
  • An MBA in digital marketing starts at roughly INR 5-6 LPA and rises with expertise in the digital marketing arena of e-commerce.

Subjects of Distance MBA Digital Marketing

Semester I

  • Principles of Economics & Markets 
  • Managerial Effectiveness & Ethics
  • Accounting & Finance
  • Organizational Behaviour & Human Resource Management
  • Quantitative Techniques & Analytics

Semester II

  • Entrepreneurship         
  • Marketing Management & Research
  • Digital Marketing and E-Commerce Fundamentals
  • Inbound Marketing
  •  Content Marketing
  • Search Marketing
  • Outbound Marketing
  • Digital Ads
  • Social Media Marketing

Semester III

  • Business Environment & Strategy                                              
  • Operations Management
  • Growth Marketing
  • Brand Management for E-Commerce
  • Elective 

Semester IV

  • Web & Social Media Analytics
  • Digital Product Management
  • Marketing Analytics
  • Integrated Marketing Strategy
  • Cross-functional elective  
  • Project 

 Eligibility for Distance MBA in Digital Marketing

  • A minimum aggregate of 50% or an equivalent letter or numerical grade in a Bachelor’s level (undergraduate) program of a minimum period of 3 years in any stream from a UGC accredited institution.
  • Distance MBA in Digital Marketing course is also open to students in their last semester of a bachelor’s degree program.

Duration of Distance in MBA Digital Marketing

A Distance MBA in Digital Marketing may be completed in as little as two years and as much as four years. This implies that students will have an additional two years to complete all of the requirements for a distance MBA.

Admission Process for Distance MBA in Digital Marketing

The steps to enroll in a distance MBA in Digital Marketing are as follows:

  • Visit the university’s official website to register.
    • Fill out the application form with your details once you’ve registered.
    • After you’ve finished filling out the application form and attach your supporting papers.
    • Then, together with the registration cost, email the application (if any).
    • The next step is to pay the academic fee through the website’s designated payment method.
    • Candidates will get an email verifying their enrollment and including their registration number.

Job Opportunities after a Distance MBA in Digital Marketing

A candidate who has completed an online and distance degree program is more likely to get hired for a better job with a greater wage package.

  • Digital Strategist
    • Digital Customer, Channels, and Market Experts
    • Digital Entrepreneurship
    • Content Writer
    • SEO Specialist
    • Digital Analyst

Top Recruiters 

  • Pepsico
  • ITC
  • KPMG
  • HUL
  • Google
  • Microsoft 
  • Cognizant
  • Accenture
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